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New WhatsApp Conversation Categories in 2023

New WhatsApp Conversation Categories in 2023

As Meta and WhatsApp continue to work on ways to improve user experience, 360dialog is here to keep clients and partners up-to-date with all upcoming changes. In this article, we explore how Meta is planning to redefine the WhatsApp conversation categories in 2023.
WhatsApp Cloud API or Business API

WhatsApp Cloud API or Business API

Following the recent release of the Cloud API, businesses looking to leverage their WhatsApp communication can choose between the Сloud API and WhatsApp Business API, making it a bit tricky for those who are unfamiliar with the WhatsApp ecosystem to make a choice.