Mobile World Congress 2018 is just around the corner and we are excited to participate for the 3rd consecutive year to exhibit our latest mobile CRM platform features and share our knowledge through proven success cases on the hottest digital trends:

  • Multichannel Messaging
    Reach your customers wherever they are, across all channels, devices, and browsers.
  • Realtime Customer Interactions
    Identify your customers’ context and needs and serve them at the exact moment, in realtime.
  • Live Chat and Chatbots
    Enable smart bot conversations in your customer-facing processes, using historical and situational context.

Don´t miss the opportunity to book a 1 to 1 meeting with our mobile experts and join us at our Stand L51 in HalL7 (BERLIN.mobile Pavillion) at Fira Gran Via in Barcelona from February 26th. to March 1st.

 

SHORT GUIDE TO MOBILE WORLD CONFERENCE 2018

As our team members getting ready for Barcelona, let´s have a closer look at the MWC itself and its main topics:

What is the Mobile World Conference about?

Mobile World Conference is the world’s largest gathering for the mobile industry, organized every year by the GSMA (an association representing more than 800 mobile phone operators in 220 countries) in the Mobile World Capital, Barcelona.

The event combines a massive exhibition showcasing 2,300 companies; a world-class conference featuring inspirational keynotes; industry-leading networking opportunities; and the annual Global Mobile Awards ceremony.

When is it going to take place and what is this year´s key message?

This year mobile leaders and innovators from all over the world will gather in Fira Gran Via, Barcelona, from Monday 26th of February to Thursday 1st of March, to discuss “how mobile is creating a better future”.

What are the 2018 core event themes?

The main 2018 event themes according to MWC organizers are the following:

THE FOURTH INDUSTRIAL REVOLUTION

Which are the technology trends, partnerships, business concerns and opportunities that enterprises of all kinds need to address to survive and thrive in a digital automated world?

FUTURE SERVICES PROVIDER

What will the impact of 5G, analytics, machine learning, and digitization be on mobile network operators’ cost structures, customer engagement, and strategic options?

THE NETWORK

What are the opportunities, the technical challenges and what is the real ROI of 5G, NFV, SDNs?

THE DIGITAL CONSUMER

As the data-driven, automated, intelligent and personalized customer relationship evolves, the battle is on to engage the consumer, and the stakes are high.

TECH IN SOCIETY

Connected technologies have the potential to offer huge benefits for society. But a tool without guidance and ethics is useless or even dangerous.

CONTENT & MEDIA

As online services become the primary means of media consumption, the relationships between content creators, distributors and consumers continue to evolve into something richer, more direct and personal, and more complex to manage.

APPLIED AI

AI is the key to managing, using and scaling the rich data sets enabled by connected technologies.

INNOVATION

The innovation theme will feature anything that falls outside of the themes above.

For more detailed information on the MWC2018 and its topics please visit their website: https://www.mobileworldcongress.com/

 

Don´t forget to book a meeting with our mobile experts and join us at our Stand L51 in Hall 7.

We are looking forward to seeing you in Barcelona!